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  • 50 Cent Signs Underwear Deal

    Thu, 18 Dec 2014 10:59:08

    50 Cent Signs Underwear Deal - It's worth 78 million!

    50 Cent Photos

    • 50 Cent - NEW YORK, NY - SEPTEMBER 05: Rapper 50 Cent attends the Argyleculture By Russell Simmons fashion show during Mercedes-Benz Fashion Week Spring 2015 at Helen Mills Event Space on September 5, 2014 in New York City.
    • 50 Cent - NEW YORK, NY - SEPTEMBER 05: Rapper 50 Cent attends the Argyleculture By Russell Simmons fashion show during Mercedes-Benz Fashion Week Spring 2015 at Helen Mills Event Space on September 5, 2014 in New York City.
    • 50 Cent - NEW YORK, NY - JUNE 07: Rapper 50 Cent attends the fight between Miguel Cotto and Sergio Martinez on June 7, 2014 at Madison Square Garden in New York City. Cotto won by a TKO in the ninth round.

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    50 Cent Videos

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    A $78 million underwear deal? Um, yeah.

    Rapper and mogul 50 Cent has signed a deal with FRIGO® RevolutionWear, an underwear line.

    The drawers are $100 a pair. That's cray for undies. But hey, he believes in 'em. I guess we should, too!

    I just did a deal for $78 million for underwear. What did you muthafuckas do today? Lllllllllooooolllllllllll #Boom #FRIGO

    A photo posted by 50 Cent (@50cent) on



    Would you wear $100 drawers?

    —Amy Sciarretto
    12.18.14



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