Ash Will No Longer Release Albums
Thu, 14 Jun 2007 10:33:29
On the eve of releasing their seventh studio album, Twilight of the Innocents, Irish pop-punk/power-pop trio Ash have announced that though they will continue to make music, this album will be their last. The band is not breaking up. They simply will no longer make full albums or release them in the conventional way.
The band has a history of being internet-savvy, and this announcement shows their dedication to the future of music distribution. Lead singer Tim Wheeler explains their choice:
“The way people listen to music has changed, with the advent of the download the emphasis has reverted to single tracks... I believe our new album is the pinnacle of everything we've done thus far, and I'm proud that this will be remembered as our last album.... When you're tied to the album format, you find yourself waiting six months between finishing a record and releasing it. By leaving this behind we can enter a new phase of spontaneity and creativity... I’m excited to push this claim further by dedicating ourselves wholly to the art of the single for the digital age.”
Beyond Wheeler's musings about the future of the band's music, the band are adamant that this does not mean their career is in jeopardy, or that they will be switching to an independent label. Twilight of the Innocents is released July 2.
—The ARTISTdirect Staff