Avicii Talks "Le7els", Movies, and Reveals Favorite Club
Tue, 03 Jan 2012 07:15:31
With "Le7els", Avicii has architected the ultimate 21st century club anthem.
Augmenting dance floor bombast with smooth house flare, "Le7els" slides from a propulsive beat into a classic Etta James sample from "Something's Got a Hold on Me". It quickly solidified the Swedish DJ's place at the top of the modern electronic music scene, but he promises the best is yet to come. It's easy to believe him after just one spin of "Le7els"…
In this exclusive interview with ARTISTdirect.com editor in chief and Dolor author Rick Florino, Avicii discusses "Le7els", films, and even tells us which nightclub is his fav…
What's the story behind "Le7els"? How did it come together? What does the song mean to you?
Well I had this vocal sample from Etta James, which I really wanted to use. After I came up with the "Le7els" hook, I tried using the vocal over it, and it worked really well. Then my manager landed an incredible deal with our label and did an amazing job getting publicity for the track. To me, it's one of the career changing tracks that I fell brought the whole AVICII brand to another level—pun intended [Laughs].
Is the song a fitting prelude to your next release?
I don't want any tracks to be a prelude to anything. I wouldn't want my next track to be the new "Le7els" since I'm always trying to develop my sound.
Is there a visual element to the music for you?
Not really, I focus more on the audio experience.
Would you ever want to collaborate with artists outside of electro like in the rock or metal genres a la what Korn's done with Skrillex?
I'm always looking for new and exciting projects. I’m very open minded when it comes to genres.
Who's on your playlist at the moment?
I'd say 80-90% of my sets are my own music. After that, it varies a lot—anything from Dadda Life to Arty.
What are some of your favorite movies?
The Usual Suspects, Catch Me If You Can, 300, and Alien.
What's your favorite club?
The Guvernment in Toronto.
What's next for you?
2012 is looking busy already with big gigs and production time. I'm looking forward to being able to keep doing what I've been doing this past year.
Have you heard Avicii yet?