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  • Beyonce Partners With Goodwill

    Fri, 19 Apr 2013 12:03:31

    Beyonce Partners With Goodwill - She will help support the organization's mission by having donation stations at her concerts

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    • Beyoncé - LOS ANGELES, CA - AUGUST 31: Recording artists Jay Z (L) and Beyonce attend day 2 of the 2014 Budweiser Made in America Festival at Los Angeles Grand Park on August 31, 2014 in Los Angeles, California.
    • Beyoncé - LOS ANGELES, CA - AUGUST 31: Singer Beyonce Knowles (L) and rapper Jay-Z attend American Eagle Outfitters Celebrates The Budweiser Made in America Music Festival during day 2 at Los Angeles Grand Park on August 31, 2014 in Los Angeles, California.
    • Beyoncé - LOS ANGELES, CA - AUGUST 31: Recording artist Beyonce attends day 2 of the 2014 Budweiser Made in America Festival at Los Angeles Grand Park on August 31, 2014 in Los Angeles, California.

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    Forget Pepsi, H&M and L'Oreal for now! Goodwill Industries International has partnered with Beyoncé, who will her inimitable voice to help raise awareness about Goodwill's mission of transforming lives through the power of work. Bey will have donation centers set up at her shows, so that fans can help others in a simple and easy fashion.

    Bey has a lot of endorsements and partnerships, but this one is important.

    "Goodwill helps people get back to work by providing education, job training and placement. I wanted to team up with an organization that puts people first and works everyday to help them improve and re-establish their lives," said Beyoncé.

    Beyoncé will encourage fans to support Goodwill by promoting donation drives at her North American concerts beginning on Friday, June 28, at STAPLES Center in Los Angeles.

    Goodwill will host a mobile donation center onsite at 28 tour venues in 24 North American cities, collecting clothing, electronics and small household goods. The revenue from the sale of these donations will directly benefit local Goodwill agencies in their work to help people with disabilities and disadvantages, and anyone facing challenges to finding employment.

    What can you do to help Beyoncé support Goodwill? Check out Goodwill's site for more Beyoncé info.

    —Maggie Pannacione
    04.19.13



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