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  • Chance The Rapper Is Trying To Save SoundCloud

    Mon, 17 Jul 2017 11:16:11

    Chance The Rapper Is Trying To Save SoundCloud -

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    Is there anything that Chance The Rapper can't do? The emcee has already begun to try and help the Chicago Public Schools system, and now he's setting his sights on the tech world.

    It has been widely reported that SoundCloud is in trouble — like Gotham city on a nightly basis kind of trouble. Last week, the company laid off 40% of its staff in an effort to stay afloat and remain independent. Unfortunately, it looks like even that won't be enough to save the free streaming service.

    But just like Gotham, it looks like Soundcloud may have its own superhero: Chance The Rapper. If you are wondering why Chance is so interested in the company, remember, it's the streaming site that launched his career, and earlier this year the rapper invited only his most loyal SoundCloud followers to his carnival-esque Magnificent Coloring World event.

    Over the last few days, Chance has been tweeting about his conversations and work with the company, saying first, "working on the SoundCloud thing", then following that up with, "Just had a very fruitful call with Alex Ljung. @SoundCloud is here to stay."

    This was followed by tweets from SoundCloud themselves saying, "*airhorn* Spread the word: your music isn't going anywhere. Neither are we," followed by, "We're gonna keep providing you with the tools to discover, share and connect."

    It is unclear exactly what has happened since the rapper rang up SoundCloud, but it seems like his work is already beginning to pay off. Thanks Chance!

    —The ARTISTdirect Staff

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