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CartConverse's Three Artists. One Song Hits Korea
Tue, 15 May 2012 10:50:16
The latest edition of Converse's Three Artists. One Song platform is now hitting Asia for the first time. The music collaboration brings together three diverse and unique Korean artists, featuring indie rock icons, Jaurim; rising hip hop band, Aziatix; and award-winning electronic act, Idiotape.
"As Three Artists. One Song continues to champion artistic creativity globally, we couldn't be more excited to extend this platform to the Asian market," said Geoff Cottrill, Chief Marketing Office, Converse. "Korea is a leading force in music and we're stoked to bring such a diverse group of artists together for music fans around the globe."
Three Artists. One Song invites artists to come together and express themselves through the creation of an original track. Recent song collaborations include "Warrior" by Mark Foster (Foster the People), Kimbra and A-Trak and "Doyathing" by world-famous Gorillaz, James Murphy (LCD Soundsystem) and Andre 3000. Now in its eighth series, the unique music platform is set to launch in Korea, widening the scope for the celebration of international music talent.
The new collaboration features the unique indie sound of Jaurim (2011 MNET Asian Music Awards: "Best Live Act Nominee"); critically acclaimed electronic rock trio, Idiotape, who recently won "Best Electronic/Dance Album of the Year" at the 2012 Korean Music Awards; along with R&B/hip hop group Asiatix (No. 1 on 2012 iTunes R&B/Soul Album Chart, USA & Japan). The forthcoming track and music video will be announced later this month and will be available for free to music fans globally here.
Did you download the Asian version of Three Artists. One Song?
—Maggie Pannacione
05.15.12
