Dick Van Dyke Named "Year of the Tiger" Ambassador for WWF
Fri, 23 Jul 2010 13:54:56
Actor Dick Van Dyke has been named an official "Year of the Tiger" Ambassador by World Wildlife Fund (WWF) and will help the organization promote tiger conservation. With as few as 3,200 tigers left in the wild, Van Dyke will help WWF raise awareness and funds for tiger conservation with the goal of doubling wild tiger populations by 2022. Amen to that!
"Who would have thought that I might outlive one of the most majestic species to ever walk the planet," stated Van Dyke in a press release. "When I learned that tigers, which numbered close to 80,000 when I was born in the 1920's, were closing in on extinction, I was stunned."
The latest celebrity to aid WWF's efforts in bringing back tiger populations, joining previously announced supporters Leonardo DiCaprio and Ethan Suplee, Van Dyke recently filmed a video spot encouraging people to donate $10 towards tiger conservation by sending a text message from a cell phone with the word "TIGERS" in it to the number 20222.
"It's amazing -- just a few years ago we had to pull out the checkbook and mail off a check to donate money," stated Van Dyke. "Now, just by texting ‘TIGERS' to 20222, we can donate $10 towards protecting tiger habitat and cracking down on poaching. It couldn't get any simpler."
This is the first time WWF has used mobile fundraising and all of the donations received will be earmarked directly for tiger conservation. In addition to "Texting for Tigers," WWF is encouraging people on Facebook and Twitter to spread awareness about the current plight of tigers. Supporters can use WWF's Facebook application to add a tiger mask, tiger stripes or paw prints to their profile pictures and tag all of their tweets with #savetigersnow. Props to the organization for using social media applications to spread the word about the shrinking tiger population. See, Twitter and Facebook aren't all about drama, drama, drama.
Are you inspired to help save the diminishing tiger population? If not, you should be.