Diddy to Launch TV Network
Thu, 26 Jan 2012 09:46:58
Forget the Ciroc for now! Diddy is considering launching Revolt, his own music-oriented cable channel. Word is he wants to launch it on Dec. 12, which would be 12/12/12.
"Sources with knowledge of the Revolt playbook describe it as a music and music news channel with an urban skew," reported B&C. "One described it as the old days of MTV, but for more of the African-American audience."
Former MTV programming head Andy Schuon is reportedly working on the network so Diddy has the right peeps on board.
Would you watch a Diddy-launched music channel like Revolt?