Exclusive Lyric Video Premiere: See-I, "Never Give Up"
Wed, 04 Jun 2014 10:01:17
Happy Hump Day, ARTISTdirectioners! Today, we share See-I's lyric video for "Never Give Up." This should help you get over that hump that stalls everyone's Wednesday and should shake you out of that mid-week malaise we all endure.
Plus, it's a lyric video, so you can look and listen.
The song lives on Knowledge Shine Bright, out now via Fort Knox Recordings.
"We wrote the lyrics to this song in a hotel room in San Diego while on tour with Thievery Corporation back in 2011," See-I told us, revealing its deeper meaning. "The show kept getting cancelled because of power outages and we'd evacuate the building from like the sixth floor in complete darkness! The laptop we were recording on crashed and had to be replaced so we assumed the sketch was lost and completely forgot about it for at least a year or more. Then, it resurfaced when it came time to make our new album Knowledge Shine Bright and we realized that we'd written a eulogy to our mother, Esther, who had passed away earlier that year.
"The verses talk about some of the sacrifices she had to make as a black woman in North Carolina bringing up a family of six. At it's core, it's about the experiences our mom left us with, but it's also an anthem about our struggle to be musicians. Particularly musicians trying to hang on to our integrity, making songs that mean something to us personally. We've been at this for so many years now and even though we're more popular than ever and we think this album is the best thing we've ever done, it feels like we're constantly at the beginning of our career, starting over again and again. This song is about that voice in your head that comes from the lessons we learn in childhood, that voice that tells us to never give up."
It's powerful stuff. With all that in mind, enjoy the song and the lyric video.
Did you dig "Never Give Up?"