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  • Jim Jones Makes Masterpiece With "Perfect Day" Video

    Mon, 28 Mar 2011 07:46:04

    Jim Jones Makes Masterpiece With "Perfect Day" Video - Jim Jones releases awesome video for "Perfect Day," the latest single from "Capo"...

    Jim Jones Photos

    • Jim Jones - NEW YORK, NY - JUNE 13:  Rappers Jim Jones (L) and DMX (2nd L) speak as Jadakiss looks on during the 2012 Rock the Bells Festival press conference and Fan Appreciation Party on at Santos Party House on June 13, 2012 in New York City.
    • Jim Jones - CHARLOTTE, NC - MAY 21:  (L-R) Dr. Michael Lynch, managing director of green innovation for NASCAR, Jim Jones, Assistant Administrator for EPA's Office of Chemical Safety and Pollution Prevention, and Steve Phelps, Senior Vice President and Chief Marketing Officer for NASCAR, pose after a press conference to announce the partnership between NASCAR and EPA at the NASCAR Hall of Fame on May 21, 2012 in Charlotte, North Carolina.
    • Jim Jones - CSIS Trustee and former national security advisor Jim Jones listens to a speaker before his introduction of Australian Foreign Minister Bob Carr speaks during the Banyan Tree Leadership Forum April 25, 2012 at The Center for Strategic and International Studies (CSIS) in Washington, DC.

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    Jim Jones Videos

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    Jim Jones always digs just a little deeper than your average rapper.

    That's especially true when it comes to his brand new music video for "Perfect Day." Riveting in spots, the video complements the song's dreamy refrain perfectly with an intriguing narrative that sees Jones in hospital scrubs rapping in the operating room or behind a local convenience store counter. All the while, the visuals follow the song's lyrics with a young mother about to enjoy her "Perfect Day." In the bottom right corner, Jones uses sign language, just before the main visual pays homage to our troops overseas. There's a lot going on, and it's executed with deft attention to detail begging the viewer to keep coming back for more.

    That's the beauty of Jones's video for "Perfect Day" too; you can watch it multiple times and discover a different flourish or angle. That's also why this is one of the best hip hop videos of the year, and another precursor to his new album, Capo, making us even more anxious to spin it when it drops April 5, 2011.

    At the end of "Perfect Day," Jones puts out a heartfelt dedication to "Anyone who has been affected by breast cancer, to the soldiers at war and people who have hearing disabilities" and is "wishin u a perfect day."

    How many hip hop superstars and entrepreneurs do you know that care that much? Not many…Jim Jones is a rare breed and that's why he's Capo for life…

    Enjoy the video!

    Did you dig the "Perfect Day" video? Are you excited for Capo?

    Rick Florino

    Read our exclusive interview with Jim Jones here!

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