Kathie Lee Gifford Joins "The Boot" Campaign
Fri, 06 May 2011 11:22:48
TODAY co-host and sometime singer Kathie Lee Gifford hopes her voice – and feet – will help Americans appreciate the cost of freedom. She has traded her Brian Atwoods or her Jimmy Choos or her Christian Louboutins for a pair of combat boots to show support for US Servicemen and women coming home from war.
The boots are part of a national initiative called the Boot Campaign. The Campaign's motto is, "When They Come Back, We Give Back." Proceeds from every pair of boots sold through the Boot Campaign go to charities that help military members and their families cope with physical injuries and Post Traumatic Stress Disorder. The Boot Campaign's goal is to see one million Americans sporting a pair of "Give Back" boots to represent the 1.4 million Americans serving in the armed forces.
"What a wonderful way to give back," Gifford said of the Campaign.
What have you done to honor, support or help the troops lately, especially since our military just pulled off a major coup by taking Osama bin Laden?