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  • Lifestyle Alert: Hello Kitty Goes to Washington

    Thu, 11 Oct 2012 14:21:18

    Lifestyle Alert: Hello Kitty Goes to Washington - She is campaigning

    Lifestyle alert. Hello Kitty is getting political. Meow.

    This election season Hello Kitty wants red, white and YOU! Join the Friendship Party and vote Hello Kitty for President. Undecided on who to vote for? Then go with the cute one.

    Adorable, right? Vote for the cat.

    Hello Kitty is throwing her bow into the ring for President of the United States, adding a playful punch to the busy election season. And with her recent celebration of 10 million Facebook fans, she's energized and ready to run! So if you're squarely in the "undecided" column - or simply a huge fan - Hello Kitty could be just the candidate for you.

    "Hello Kitty has embodied positivity for almost 40 years and inspires millions of fans worldwide," says Jill Koch, Senior Vice President of Brand Management and Marketing, Sanrio, Inc. "This campaign is a celebration of what she represents: friendship, fun and happiness."

    Beginning mid-October and true to Sanrio's "small gift, big smile" philosophy, Hello Kitty's Friendship Party street teams and door-to-door canvassers will give away free Hello Kitty for President campaign bumper stickers, buttons, and yard signs throughout Washington, DC. Hello Kitty will also make appearances leading up to election week, culminating in a Sanrio-style celebratory event before the election votes are tallied.

    Starting November 1, Hello Kitty for President's Campaign Headquarters will pop-up for a week-long residence at LivingSocial's 918 F Street in Washington, DC. 918 F Street is a historic venue located in the heart of the nation's capital. The multi-floored space will host curated activities and events, an art show, and many more surprises. The pop-up campaign shop will offer limited edition Hello Kitty for President collectible products including t-shirts, campaign kits, plush, a tote bag and red, white and blue headband bows.

    In addition, Sanrio and Hello Kitty will partner with 826DC, the Washington DC chapter of the 826 National network of nonprofit creative writing centers, to promote awareness, develop programming with students, and foster 826's mission of educating students ages 6-18 in creative & expository writing skills.

    We need to be in DC the week of November 1.

    Do you crush on Hello Kitty?

    —Katie Sheehan

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