Lucy Hale Named mark Spokesmodel
Tue, 18 Jun 2013 15:27:56
mark, Avon's beauty and fashion boutique brand, which is edgy and cute and aimed at a younger demo, has named actress and country singer Lucy Hale their new Beauty Brand Ambassador. Previous ambassadors include Lauren Conrad and Ashley Greene.
In the role, Hale will appear in mark Magalogs as well as on mark and Avon digital platforms. She will also be the spokesperson for the m.powerment by mark campaign, the brand's philanthropic effort dedicated to breaking the cycle of dating abuse and partner violence against young women.
It's not just about makeup and beauty products. It's about empowering women.
"I'm incredibly proud to partner with a brand that is as passionate about empowering women as I am," Hale, who worked with Sugarland's Kristian Bush on her country debut, due out sometime this year, said. "I've been a fan of mark's products for years, but it was important to me to work with a brand that is truly about beauty on the inside and the outside."
Between working on her hit TV show Pretty Little Liars and finishing that debut album, the Memphis native loves trying new beauty looks and customizing the latest fashion trends for the red carpet or the recording studio. Her debut campaign will be mark's August Magalog, as the official 10th Birthday issue for the brand.
Young ladies, you should certainly keep your eye out for Hale's mark campaigns!
Do you shop mark? It's a cute line, so you should, especially if you are age 25 and under! We love the brand.