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  • MTV Iggy Announces "Best New Band 2011" Concert Lineup

    Fri, 09 Dec 2011 09:13:46

    MTV Iggy Announces "Best New Band 2011" Concert Lineup - It's multi-location

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    MTV Iggy, a multi-platform global music brand connecting America with global artists and pop culture phenomena, has announced the full concert line-up for MTV Iggy's Best New Band global pop music event at MTV's Times Square Studio on Dec. 12. Hosted by a star cast of MTV personalities—Matt Pinfield, Sway, and SuChin Pak, as well as Bollywood and TV actress Shenaz Treasurywala—this multi-location concert will unfold in New York City's Best Buy Theater, the MTV Studio and on MTV's giant HD screen in Times Square, 44 ½. The concert will also be streamed live on www.MTVIggy.com and enhanced by a global chat with real-time translations in 53 languages powered by www.Ortsbo.com, a leader in experiential language technology. This is truly a global event that cannot, must not and should not be missed.

    Best New Band illustrates MTV Iggy's mission to open the doors for global music and youth culture to an American audience. Breakout music acts from around the world, such as the UK, USA, Australia, Malaysia, Jamaica, Pakistan and South Korea, were voted by music fans from 169 countries and resulted in 4.25 million votes along with a tidal wave of social media activity. The top voting countries included the US, Mexico, Canada and the Philippines, demonstrating a cross-border hunger for new music.

    K-pop superstars 2NE1 were announced as the Best Band in the World on Nov. 10 and will headline the concert along with indie pop stars La Vida Boheme (dance punk band from Venezuela nominated for 2011 Grammy for Best Latin Pop, Rock or Urban Album), Gyptian (dancehall reggae star from Jamaica) and Yuna (award-winning singer-songwriter from Malaysia). MTV Iggy is cross-pollinating leading K-pop, dancehall reggae, dance punk stars, but also diversifying the pop music lexicon in the US by introducing iconic new artists.

    Are you going to check out the bands on the MTV Iggy "Best New Band 2011" concert lineup?

    —Amy Sciarretto

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    Tags: Gyptian, Yuna, La Vida Boheme, Shenaz Treasurywala

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