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  • Nikki Sixx Teams Up With BluBlocker for Limited Edition Sunglasses

    Fri, 02 Aug 2013 12:29:27

    Nikki Sixx Teams Up With BluBlocker for Limited Edition Sunglasses - Check 'em out

    Nikki Sixx Photos

    • Nikki Sixx - WEST HOLLYWOOD, CA - JUNE 20:  Musician Nikki Sixx (L) and photographer Mary Ellen Mark attend G-Star RAW unveils RAW Leica at the Leica store opening on June 20, 2013 in West Hollywood, California.
    • Nikki Sixx - LOS ANGELES, CA - JUNE 20:  Musician Nikki Sixx attends the Leica Store Los Angeles grand opening on June 20, 2013 in Los Angeles, California.
    • Nikki Sixx - HOLLYWOOD, CA - MARCH 28:  Musician Nikki Sixx and Courtney Bingham attend the launch of McDonald's Premium McWrap at Paramount Studios on March 28, 2013 in Hollywood, California.

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    • ARTISTDIRECT.COM EXCLUSIVE: NIKKI SIXX OF MOTLEY CRUE

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    Mötley Crüe bassist Nikki Sixx has partnered with BluBlocker to create limited edition signature sunglasses, which you can see right here. These are not just regular ol' shades. They are powered by NASA technology ideas.

    "I was blown away with BluBlocker sunglasses and asked my manager to find the head of the company that makes them. I want to share my discovery with my fans," Sixx declared.

    The glasses are now available for purchase, with a price tag of $49.99 and will include a collector's box, carrying case, BluBlocker pin, BluBlocker neck strap and a special message from Sixx. Grab 'em at www.blublocker.com.

    The origin of BluBlocker sunglasses started with the NASA space program. Astronauts need strong protection for their eyes in outer space where ultraviolet rays are much stronger than on earth. By blocking blue rays, which is the primary focus on the retina, objects appear sharper and clearer to the eye. Joe Sugarman, a direct marketing expert, immediately saw the opportunity to introduce this exciting new product. In his ad campaign, he pointed out the advantages of blocking all of the UV and blue light—something the average sunglass wearer was not aware of.

    Will you grab these shades, since they are Nikki Sixx endorsed and he is infinitely stylish?

    —Maggie Pannacione
    08.02.13



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