Plain White T's Release Video, "American Nights"
Tue, 24 Nov 2015 16:23:15
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One way to really cut the production cost of a video shoot is to get underage actors to play young versions of band members and film on location at an elementary school. Craft services? We're talking juice boxes and string cheese. And forget about organized labor; just break for "recess" from time to time and everybody's happy.
Better yet, enlist your own offspring for the job, they have a tendency to carry the family resemblance. Pop punk group Plain White T's did just that, recruiting frontman Tom Higgenson's 6-year-old son Lennon to play the lead singer as a kid (who gets the girl, too) in the new video for "American Nights," the lead single from the band's seventh studio album of the same name.
Higgenson doesn't go without a cameo, though: you'll see him schlepping a mop as the school's janitor in this video about an elementary class that likes to rock out when the teacher steps out. The light-hearted video was directed by Pete Jones, the winner of season one of HBO's reality series Project Greenlight, and the scribe behind the recent Farrelly Brothers' film, Hall Pass.
Watch the music video "American Nights" from Plain White T's:
—The ARTISTdirect Staff
Buy Plain White T's music at iTunes.