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  • Ringo Starr Is the New Face of Skechers

    Wed, 22 Oct 2014 11:46:20

    Ringo Starr Is the New Face of Skechers - So is Demi Lovato

    Ringo Starr Photos

    • Ringo Starr - LONDON, ENGLAND - SEPTEMBER 03: Ringo Starr attends as John Varvatos launch their first European store in London, on September 3, 2014 in London, England.
    • Ringo Starr - LONDON, ENGLAND - SEPTEMBER 03: Olivia Harrison (2L) and Ringo Starr (R) attend as John Varvatos launch their first European store in London, on September 3, 2014 in London, England.
    • Ringo Starr - LONDON, ENGLAND - SEPTEMBER 03: Ringo Starr (L) and Jeff Lynne (C) pose with Dr. Matt Destruction, Pelle Almqvist, Christian Grahn, Vigilante Carlstroem and Niklas Almqvist of The Hives as John Varvatos launch their first European store in London, on September 3, 2014 in London, England.

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    Ringo Starr Videos

    • Ringo Starr - Bamboula (Audio)
    • Ringo Starr - Touch And Go (Audio)

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    Former Beatle Ringo Starr is the new face of shoe brand Skechers. Demi Lovato also reps the brand, which is clearly marketing towards all generations.

    Starr, a drummer and who is 74, will front the Relaxed Fit Footwear campaign, becoming the first musician to do so.

    "Ringo possesses the charm, cool charisma and instant global recognition that will elevate awareness for our popular Relaxed Fit footwear collection. Ringo is not only a music icon, but also a style icon and is the perfect ambassador to illustrate how our footwear helps keep you relaxed in any situation," Skechers said in a statement.

    Agree on all fronts.

    Do you wear Skechers?

    —The ARTISTdirect Staff
    10.22.14



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