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  • Taylor Swift Launches Second Line of Shoes for Keds

    Fri, 19 Jul 2013 12:54:07

    Taylor Swift Launches Second Line of Shoes for Keds - This line is for fall

    Taylor Swift Photos

    • Taylor Swift - HAMBURG, GERMANY - SEPTEMBER 04: Taylor Swift poses before the 'Deutscher Radiopreis 2014' on September 4, 2014 in Hamburg, Germany.
    • Taylor Swift - HAMBURG, GERMANY - SEPTEMBER 04: Taylor Swift poses before the 'Deutscher Radiopreis 2014' on September 4, 2014 in Hamburg, Germany.
    • Taylor Swift - HAMBURG, GERMANY - SEPTEMBER 04: Taylor Swift poses before the 'Deutscher Radiopreis 2014' on September 4, 2014 in Hamburg, Germany.

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    If it ain't broke...

    Taylor Swift and Keds are releasing the second Swift-branded footwear line this fall. It follows the spring line, which followed a limited edition pair around the singer's Red album release in fall 2012. It's a multi-year deal and they are making CUTE shoes together.

    The fall 2013 collection offers 17 styles, with new prints, colors and finishes inspired by Swift.

    "It was really fun to have Keds on the same page as I was on," said Swift. "The fall collection is easy to wear with a lot of different looks."

    "We captured the modern take on classic American fashion Taylor is known for by looking to pieces from her own wardrobe for inspiration," said Rick Blackshaw, president, Keds. "From a pearl necklace polka dot print to a really feminine lace overlay inspired by one of her favorite dresses, each shoe reflects a style statement that is uniquely Taylor. This collection is more personal, and we hope it inspires Keds girls everywhere to express their own distinctive individual style."

    The fall range includes fall-ready colors like red, burgundy, navy, aqua, gray, and black. Prints include pearl polka dots, exaggerated florals and bubble shapes; and two new styles feature overlays of lace or sequins. The fall range also features those special charms included with each shoe in one of two styles: a silver heart featuring Swift's favorite number 13, or a guitar pick in antiqued brass with Swift's logo inscribed in the middle.

    The shoes are available at Nordstrom, Journeys, Keds.com and more.

    The shoes set you back by $50 or $55.

    Will you check out Taylor Swift's fall Keds?

    —Maggie Pannacione
    07.19.13



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