Taylor Swift Signs "A Major, Exclusive Multi-Year, Multi-Faceted Deal" With AT&T, Including A DIRECTV Event On The Night Before The Super Bowl
Tue, 04 Oct 2016 11:00:40
Taylor Swift has signed "a major, exclusive multi-year, multi-faceted deal" with AT&T, the company reports. Included in the deal is a "Headline DIRECTV Super Saturday Night in Houston" event before the upcoming Super Bowl. AT&T has not made the complete details of the deal available to the public as of yet.
John Stankey, CEO of AT&T Entertainment Group, said, "We're thrilled to reach a deal to bring Taylor and her unique talents to her fans and our customers in new and exclusive ways. And we've thrilled attendees during the Big Game weekend for the last 11 years with A-list parties and the hottest performing music artists around, so 2017 will be our very best. We're excited to get event tickets into the hands of Taylor's fans and exclusive content from the event to our customers and celebrate the combination of one of the world's biggest artists with one of the world's biggest sporting events."
In the world of T-Swift, there still has not been an announcement about an upcoming album. Over the course of her career, taytay has released an album every other year in late fall - either near the end of October or beginning of November. Nonetheless, there still have been no signs that it will happen again this year.
Other than her show before the 2017 Super Bowl, Taylor only has one concert currently scheduled. She is set to headline the Formula 1 U.S. Grand Prix on October 22nd in Austin, Texas.
—The ARTISTdirect Staff