The Vamps and Aeropostale Team Up for "Teens for Jeans" Campaign
Tue, 23 Dec 2014 08:02:43
Don't ditch your jeans, people! They can be repurposed for good.
Aeropostale, the retailer of casual apparel for young women and men, and DoSomething.org, the largest not-for-profit organization for young people and social change, have teamed up with British pop band The Vamps to promote school sign ups for the eighth annual "Teens for Jeans" campaign.
"Teens for Jeans" encourages young people across the U.S., Puerto Rico, Canada, and Mexico to run a jeans drive in their school or community to provide gently-used jeans for youth experiencing homelessness.
Approximately one in three homeless people in the U.S. is under the age of 18 and one of the most requested items that young people in homeless shelters ask for is a pair of jeans. The campaign has collected and distributed over four million pairs of jeans to homeless teens in need.
That's so fucking awesome, isn’t it?
Here is the intel.
All schools and individuals can drop off their jeans at any Aeropostale store beginning January 12, 2015. All donations will be distributed to local homeless shelters and charities. The top collecting schools will each win a$5,000 school grant and the school that collects the most jeans will also win a private school concert by The Vamps.
Young people can sign up TeensForJeans.com for tips on how to start their drive and to enter to win a performance by The Vamps at their school.
Anyone plan to launch a "Teens for Jeans" campaign, host a The Vamps Show and give their old jeans a new lease on life and help someone in need?