Tiesto Teams Up With Guess
Mon, 23 Jul 2012 15:15:44
DJ Tiësto and Guess? Oh yes!
The pre-eminent DJ has teamed up with the fashion house for an upcoming clothing and accessories line and sponsorship deal.
Tiesto will rep a line of clothes and accessories, while Guess will sponsor some of his tour dates. It's cool of Guess to tap into the EDM market.
Tiesto said, "I've had Guess clothing in my wardrobe for years. It's a fantastic brand which is really relevant both for me and my audience. Their combination of creativity and ambition was really appealing to me." He finished, "It has been really great working with such an experienced group of people in the fashion world."
The co-branded collection will launch next month with a new limited edition wristwatch.
Apparel will come in October, including 22 pieces inspired by Tiesto and the EDM scene.
Are you going to check out Tiesto's capsule collection for Guess?