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  • Trey Songz to be Face of New Rocawear Fragrance

    Mon, 24 Oct 2011 10:05:18

    Trey Songz to be Face of New Rocawear Fragrance - It's called Evolution

    Trey Songz Photos

    • Trey Songz - INGLEWOOD, CA - AUGUST 24: Actress Nina Dobrev and singer Trey Songz speak onstage during the 2014 MTV Video Music Awards at The Forum on August 24, 2014 in Inglewood, California.
    • Trey Songz - INGLEWOOD, CA - AUGUST 24: Actress Nina Dobrev and singer Trey Songz speak onstage during the 2014 MTV Video Music Awards at The Forum on August 24, 2014 in Inglewood, California.
    • Trey Songz - INGLEWOOD, CA - AUGUST 24: Singer Trey Songz (L) and actress Nina Dobrev speak onstage during the 2014 MTV Video Music Awards at The Forum on August 24, 2014 in Inglewood, California.

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    Trey Songz has gotten the gig as the face of Rocawear's new men's fragrance! That means Jay-Z is his boss!

    Songz is the face of the Rocawear Evolution fragrance, which is a joint venture between the Hova and cosmetics giant Elizabeth Arden.

    Songz says, "Progression is key in all aspects of life, especially in your growth as a man. Rocawear Evolution is for the man that understands the importance of honoring the past, but is confident enough to create and design his own future. I'm proud to personify that message."

    Jay-Z was equally stoked, saying, "We are excited to have Trey as the face of our new fragrance… He opened for me on the Blue Print 3 Tour to venues full of screaming women. He is the perfect person to communicate Evolution."

    What scent do you wear?

    —Amy Sciarretto
    10.24.11



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