Video Premiere: Palenke Soultribe, "Move It"
Wed, 24 Apr 2013 09:34:50
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Palenke Soultribe Videos
ARTISTdirect.com has partnered with Afro-Colombian electronic music pioneers Palenke Soultribe to premiere their video for "Move It." It's from their album Mar, out now. Before you indulge in the clip, let's find out what it's about!
The video was directed by Miguel Navarro, who has worked with the band prior, and was shot on location on a dark, shady night in downtown Los Angeles and at the snow-covered Angeles National Forest. It features the track's vocalist Naada unleashing her inner beast. Rawr!
Musically, the band offers a refreshingly unique sound fashioned for dance floors all over the globe: a dubby, dancefloor-friendly hybrid of electronic beats and Colombian styles – especially cumbia. As for this particular clip, Navarro said, "I loved the song since the first time I heard it. I told the boys I would love to do a video for it." He continued, "'Move It' talks about a constant energy flow. Our characters never stop. They run, search, hunt and are chased. I wanted to explore the idea of that unknown energy that inhabits within us and is connected to some mysterious entities out there we don't know about. "The idea of the video comes from memories from my childhood, a book I read in the past and my curiosity to do a style that I never tried before as a director. I wanted to take the risk and see how much we could push with the whole thing. I wanted to mix reality and fantasy, to build a parallel world for these characters -- the idea of young, drunk, violent men interpreted as wild animals trying to hunt for a girl. Finally the girl ends up chasing them by using her special powers."
Watch the Video
Exclusive Q&A Below by ARTISTdirect.com editor in chief Rick Florino
What’s the thread that ties Mar together for you?
Juan: Mar means "Sea" in Spanish. It is the second album of a trilogy that we will complete next year with the release of "Sangre." Each one of them represents one of the colors of the Colombian flag. This puts a conceptual frame to our work. Mar, as the ocean, is complex, is changing. It could be deep or shallow, calm or tempestuous, sunny or foggy. The sea is a huge canvas in which almost everything is possible.
What’s the story behind “Move It”? What does the song mean to you?
Popa: We met Naada randomly in LA. She came to the studio to buy some used gear we were selling. We exchanged music tastes and views and immediately said: "Let’s do something!" Two days later she came to the studio—couple bottles of wine and great atmosphere. The song came up right there, on the spot.
Is it important for you to paint pictures with the songs? The music is very visual…
Juan: Always…We think of images when producing. Sometimes even before the sounds, the image comes to your head. Movements, sliding bodies, crescendos, sudden breaks, psychedelic color explosions—all those type of tricks make the listener go beyond the ordinary and have a more profound and intense experience.
What artists shaped you both?
Popa: We combine elements. We perceive our music as a multicultural product. It is a cocktail infused by various influences. On one side, is the history of the music from our country. Cumbia and Salsa Maestros like Lucho Bermudez, Joe Arroyo, Fruko among many others. Music that inevitability we were exposed to—at home, in the taxicab, at family parties, etc. On the other shore, there is the music we got from abroad. It came thru the radio and imported records form artists we were shocked by. From The Beatles, all the heavy stuff in the 70s then the post-punk era and finally the mutation of those into electronic generated sounds. If you listen closely to our records you can perceive a bit of all those styles.
If your album were a movie or a combination of movies, what would be the cinematic equivalent of Mar?
Juan: You could say it is a tropical version of Yellow Submarine with some characters from Anderson's The Life Aquatic With Steve Zissou and some technical tricks from 2001: A Space Odyssey.
What’s next for you?
Popa : The immediate future paints two European Tours (Spring and Fall) with another U.S. tour in between. During this time we also write stuff. We are piling up ideas that we later analyze and decide which ones to use for our next album Sangre, scheduled for 2014.
What did you think of the video for "Move It?"