The Bloody Beetroots Biography
Sir Bob Cornelius Rifo a.k,a, THE BLOODY BEETROOTS has always been an anomaly amidst the cocooned trends and coddled pedigrees of dance music. After fits and starts in Italian garage-punk bands, Rifo launched THE BLOODY BEETROOTS in 2007 and over the next years, he would win the support of electro house heavyweights Étienne de Crécy and Alex Gopher in Europe and Dim Mak’s Steve Aoki Stateside, with each production more elaborate and ambitious than the last. From the start, MR . BLOODY BEETROOTS was capable of synergizing sonics and sensibilities from The Damned to Debussy, the anthemic wistfulness of new wave and primal screams of hardcore punk, into remarkably actualized efforts that became platforms for larger socio-political historiography and cultural histrionics: the homage to Italian Futurism of “Rombo,” the cinematic soundtrack to Nazi resistance (and you thought it was just dance music) that is “Domino”—the striking black and white video features Rifo using only a book as weapon, and the kick drum pattern, in anirony too rich to ignore, recalling New Order’s “Blue Monday.” Then there’s the sci-fi fantasy anarchism of writer Michael Moorcock in “Cornelius” and the Trekkie techie nerd joy of smearing sounds that is simply cerebellum meltingly “Warp.” Clearly on Rifo’s watch, anything’s not only possible—but from the sheer vastness of sounds and media that have materialized—probable as well. Having worked closes with Dennis Lyzxen from The REFUSED on not only the single smash club record "Church Of Noise" but developing it into an online community and cult following, Rifo and Lyzxen, embrace freedom of art, speech and chaos. His most recent collaborations included studio sessions with Youth and remixing Killing Joke, an opportunity very few are entitled to. From one-man studio production to full band live shows with BLOODY BEETROOTS DEATH CREW 77 & his DJ show touring as The Bloody Beetroots Dj Set, dance tracks to films, photography, fashion and socio-political activism, are all encompassed.