Concert promoters created handbill versions of many of their posters and used them as sidewalk handouts and dashboard fliers to promote upcoming shows. Many of the handbills are double-sided, with poster art on one side and a calendar of upcoming shows on the other. These handbills represent an important element of rock concert history because they were hands-on marketing tools that united promoter and patron. Handbill
Nelson Mandela Handbill from Oakland Coliseum Stadium on 30 Jun 90: 7 1/4" x 11"
Type:Poster Art, Art, Poster Art