WATCH JAMES BAY LIVE OUT HIS CHILDHOOD DREAM IN NEW "PINK LEMONADE" CLIP
New Album 'Electric Light' Arrives May 18th
- Genre : More Music
- Type: News
- Author : Team ARTISTdirect
- Date : Tue, 27 Mar 2018
Three-time GRAMMY® Award-nominated and BRIT Award-winning multiplatinum singer-songwriter James Bay shares the music video for his new single “Pink Lemonade” today. “Making the Pink Lemonade video is probably the most fun I’ve ever had making a music video. From that diamond encrusted top to building my own spaceship, I’m not sure making a video will ever get any better.” says Bay. On the video concept, which Bay created & designed he says, “The inspiration behind the video comes from the theme of ‘escape’ that runs through the song. I was reminded of a time when I was a about 4 years old and I told my parents I’d had enough of living with them and would be leaving home. Obviously, I never went through with it. But the drama of filling a pillow case with my most essential toys, opening the backdoor and announcing to the kitchen that it was time for me to leave is what gave me the idea for the video. I adapted it to add the spaceship part because I thought it would look better than a pillow case. I wanted to do something that felt serious but silly at the same time.”
“Pink Lemonade” is the latest track to be unveiled from his anxiously awaited second full-length album, Electric Light—arriving in stores and online Friday May 18, 2018 via Republic Records. The pre-order unlocks instant grat downloads of “Pink Lemonade” and “Wild Love.”
Heralding the release of Electric Light, Bay made his electrifying debut on Saturday Night Live. Watch these unforgettable performances of “Wild Love” and “Pink Lemonade.”
In addition, Bay recently released full details for his global Electric Light Tour. The first North American portion of the tour kicked off yesterday in Seattle and continues it’s sold out run through the beginning April. The tour will then continue with stops overseas and returns to the US in the Fall. Full itinerary below. Purchase tickets at www.Jamesbay.com and check out the official merchandise designed by BAY himself at https://shop.jamesbay.com.
Composed in East London’s Baltic Studios, Bay co-wrote and co-produced Electric Light with longtime friend and collaborator Jon Green and brought onboard Paul Epworth [Adele, Florence and The Machine] to add final production elements to the record. Released on February 8th, single “Wild Love” has already reached 10 million Spotify streams and counting in addition to racking up nearly 4 million views from its official music video co-starring Natalia Dyer of Stranger Things. Watch the “Wild Love” music video here. Across the globe it has earned widespread critical acclaim from NME, Forbes, Harpers Bazaar, Time, GQ UK, Rolling Stone, People, Clash, Billboard, and more.