TRAVIS SCOTT RELEASES THIRD ALBUM 'ASTROWORLD' TODAY
Invades Major Cities With Massive "Heads" Activations
- Genre : Hip Hop
- Type: News
- Author : Team ARTISTdirect
- Date : Fri, 03 Aug 2018
Today, Travis Scott uncovers his third full-length and one of the year’s most-anticipated releases, ASTROWORLD. Get it HERE via Epic Records and Cactus Jack Records. Upon going live at midnight EST yesterday, it claimed the #1 spot on iTunes Overall Top Albums Chart and #1 on the Top Hip-Hop/Rap Albums Chart where it has remained since.
Its powerhouse tracklisting represents the artist at the very height of his powers, tapping into interplanetary infectiousness on each song. Check it out below!
The multiplatinum Missouri City, Texas-born and Los Angeles-based 21st century iconoclast and trendsetter preceded the release with a sensory onslaught of activations across the country and online. He made the decision to adorn iconic locales with a gold inflatable replica of his head—notably found on the cover artwork shot by renowned photographer David LaChapelle as the carnival-style entrance to ASTROWORLD. Travis “Heads” popped up at Screwed Up Records in his hometown of Houston, Minute Maid Park where The Astro’s play and just a stone’s throw from the site of the original Six Flags Astroworld park he frequented as a child, the BAPE Store in New York City, Times Square, Magic City in Atlanta, and Amoeba Records in Los Angeles.
Find the (Day) and (Night) variations of the cover enclosed as well as three striking new press images.
Online, he shared a cinematic trailer for ASTROWORLD earlier this week, and it generated 4 million views in less than two days. The track “Stargazing” offers a sci-fi trap soundtrack as our hero braves a lonely and snowy planet to deliver these game-changing and groundbreaking transmissions to the masses…
Additionally, he launched exclusive merch in celebration of the record that sold out in less than 30 minutes on Wednesday. Fans may bundle new merch—unveiled daily—with purchase of the album. Check out the bundle options HERE—get yours fast as they WILL sell out.
Following show-stopping and historic live sets at Lollapalooza, Rolling Loud, and beyond this year, he takes over HARD Festival this weekend with what promises to be nothing short of an epic live set. Check it out on Sunday, August 5 via livestream HERE.
It’s like the entire Earth shifted on its axis when Travis Scott first landed. Not only did the Missouri City, Texas-born and Los Angeles-based artist, producer, songwriter, designer, style icon, and Catcus Jack Records founder forever change hip-hop, but he indelibly and irrevocably impacted the culture. His second platinum opus Birds In The Trap Sing McKnight crashed the Billboard Top 200 and Top Hip-Hop/Rap Albums Chart at #1 in 2016. “Goosebumps” [feat. Kendrick Lamar] earned RIAA triple-platinum status, the Young Thug collaboration “Pick Up The Phone” [feat. Quavo] went double-platinum, “Beibs in the Trap” [feat. Nav] soared to platinum, and “Through the Late Night” [feat. Kid Cudi] became gold. Penning and featuring on various cuts for Kanye Yest’s Cruel Summer and Yeezus, Travis first left his mark with 2014’s seminal Owl Pharaoh and Days Before Rodeo mixtapes. He instigated a movement online—a precursor to the “Soundcloud Rap” phenomenon. Powered by the triple-platinum“Antidote” and gold “3500” [feat. Future & 2 Chainz], the 2015 Rodeo garnered a platinum plaque and stormed the Top 200 at #3, while notching his first #1 on the Top Hip-Hop/Rap Albums Chart. Everything set the stage for Astroworld. He preceded it with the platinum “Butterfly Effect” and promises of “the best music of my career.”