The video, directed by Ben Mor and produced by London Alley, features ZAYN in a one-man style show. Seamlessly transitioning through theatrical sets, he journeys through various environments, each shifting organically to the next. Eventually showcasing ZAYN watching the show from an audience perspective, along with the viewer. “Vibez” is the latest addition to ZAYN impressive video collection which boasts over 3.6 billion YouTube views.
“Vibez” follows his previously released single “Better” which has accrued over 105 million streams across all platforms, and upon release the video received a half a million views in the first 10 minutes. ZAYN’s critically acclaimed debut album Mind of Mine saw him become the first male solo artist in the world to simultaneously chart at #1 on the UK and US album charts in the first week of release. The album's lead single “Pillowtalk” hit #1 in 68 countries around the world and was recently included in Billboard’s “Songs That Defined the Decade” list. His follow up, Icarus Falls, captivated fans and garnered over 5 billion worldwide streams across all platforms in less than a year, a staggering feat for any artist. Alongside his solo success, ZAYN has also collaborated with a variety of artists including, Taylor Swift and SIA and most recently lent his vocals on “Trampoline” with Shaed, which received an iHeart Music Award for “Best Remix.” In addition to building a reputation as a world class music artist, ZAYN has become one of music’s biggest fashion icons. He has graced the cover of every major magazine from Highsnobiety to Vogue. In addition to being named “Most Stylish Man” at the GQ Man of the Year awards, he also was awarded “New Artist of the Year” at the American Music Awards and “Top New Artist” at the Billboard Music Awards. ZAYN’s Nobody is Listening will be released via RCA Records.